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Well, truth be told, it doesn’t. We’ve subsidised the cost of a comprehensive eye test, by investing our own time, talents and money in an effort to drive our big picture vision of making eye health accessible to all South Africans.
In everything we do, we believe in the simplification and accessibility to the best possible eye care at a revolutionary price, while leading the way for socially conscience businesses.
As an inspired, proudly South African organisation, we are aware of the struggles many face to access quality healthcare, and even more so, quality eye care. Knowing the status of your vision and eye health is a basic human right, and we know by promoting it we are contributing towards everyday activities that enables people to prosper at every stage of life.
From the moment of birth, vision is critical to child development. For infants, visually recognising and responding to parents, family members, and caregivers facilitates cognitive and social development and the growth of motor skills, coordination and balance. From early childhood to adolescence, vision enables ready access to educational materials and is pivotal to educational attainment.
Vision supports the development of social skills to foster friendships, strengthen self-esteem and maintain well-being. It is also important for participation in sports and social activities that are essential to physical development, mental and physical health, personal identity and socialisation. In adulthood, vision facilitates participation in the workforce, contributing to economic benefits and a sense of identity. It also contributes towards the enjoyment of many other areas of life that are often designed around the ability to see, such as sports or cultural activities.
Later in life, vision helps with maintaining social contact and independence and facilitates the management of other health conditions. Vision also helps to sustain mental health and levels of well-being, both of which are higher among those with good vision.
By offering our professional services at only R99 in the private sector, we aim to honour our role as primary health care providers in providing access to high-quality eye care for all.
It’s affordable, but it’s not cheap. And that’s why more than 150,000 South Africans trust us with their eye health.