Eye Care


In everything we do, we believe in the simplification and accessibility to the best possible eye care at a revolutionary price, while leading the way for socially conscience businesses where we balance purpose and profit.

What makes us unique is that we only have 1, all inclusive price. For any pair of glasses. Does not matter your prescription or lens type determined by our optometrists. It includes a comprehensive eye test and ANY frame of your choice in the entire practice. No limitations. You know what to expect beforehand, guaranteed. No trickery, no nonsense. 

We have in-depth knowledge of our industry and cannot expect you to exactly know what is best amongst the thousands of offerings in the market. That is why we do the homework for you and partnered with a single global leading supplier of spectacles lenses and contact lenses. Meaning WE DO NOT provide generic products,  but provide you with the best optics.

We avoid manipulative design or sales practices that profit the company, but erodes the community’s trust. Having trusted Optique with your eye care, you can be assured that you have received the best possible eye care, at the best possible rate.

Why is our eye test only


Our eye tests are definitely worth much more than R99, but the other 80% we do not charge is our way of giving our time, money and talents to promote eye care awareness.

As an inspired, proudly South African organisation, we are aware of the struggles many face to access quality healthcare, and even more so, quality eye care. Knowing the status of your vision and eye health is a basic human right, and we know by promoting it we are contributing towards everyday activities that enables people to prosper at every stage of life, and indirectly stimulate our country’s education and the economic position.

By offering our professional services at only R99 in the private sector, we aim to honour our oath as primary health care providers in providing access to high-quality eye care for all. 


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Customers Served




R99 Eye Test

Our eye examinations are comprehensive and include measurements of your eye pressures and photos of the inside of your eyes. A digital report of your diagnosis and all the tests completed is provided after consultation to ensure that you know your vision and health status.

All of our optometrists have qualified from the leading schools and uses up to date eye testing equipment supplied by Essilor.


You can choose any frame from our range of over 250 frames in any one of our stores. There is no “limited range to choose from”. Any frame you choose is included in our “all inclusive price”.

All of our frames are made of the highest quality eco-friendly materials (Acetate and Stainless Steel).

Spectacle Lenses

All of our lenses are supplied by the world leader in prescription lenses, Essilor, which offers a wide variety of high-quality solutions to suit all your vision needs.

All of our lenses include an Anti-reflective coating at no extra cost to ensure you get the best optics.

Contact lenses

Wearing contact lenses can be a pricey, ongoing expense. Rest assured, you will not get our contact lenses cheaper anywhere else, not even online!

Our contact lenses are only supplied by Cooper Vision which is one of the world’s leading manufacturers of soft contact lenses and related products and services. Their products are sold in over 100 countries around the world.


We provide you with a single, all-inclusive price that includes our comprehensive eye test, any frame and any prescribed spectacle lenses. The price of our products and services are fixed for everyone and does not vary according to patients’ age, gender or payment methods (medical aid or private). No trickery and no-nonsense.

At Optique, there are no hidden costs!




  • Report
  • Retinal Photos
  • Comprehensive Test



  • Any Frame
  • Any Lenses Prescribed
  • Coating & Lens Thickness

+ R1200

Includes any 1 of:

  • Self Tinting
  • Blue Protection
  • Additional Lens Thinning
Monthly Payment

(over 6 months)



Glasses Only

(over 6 months)

Glasses + Extras

(over 6 months)



R500 Deposit / 6 Monthly Payments

A deposit of R500, which excludes the cost of your eye test, will ensure that your glasses are manufactured straight away and ready for collection in a week or two. The remainder of your balance can be settled via debit order over 6 months while you enjoy your new vision.

Medical Aids

We accept 99% of all South African medical aids, claim from them directly, and will provide you with eye care options within their subscribed benefits.


100% Upfront / 10% Discount

If you would like to settle your entire account upfront, we will provide you with a 10% discount as a token of our appreciation.

You are welcome to pay a 50% deposit, which will secure your order straight away. The balance can be settled on collection which will be ready within a week or 2.

What Makes Us Unique?


A Brand New Frame

When it comes to choosing a frame, the industry norm at other non-Optique practices, is that often the frame you choose has already been tried out by a lot of people, probably been on their shelves for months (sometimes years).

This exact same frame is used to put your lenses in and given to you on collection. At Optique we sell products the way we would prefer to buy them, thus all of our in-store frames are just samples, and you get a brand new, out-of-the-box frame directly from our supplier. You will be the first and only person to try on your new spectacles!


Accidental Damage Warranty

We also wear glasses and know that sometimes life just happens.

If your glasses accidentally damage within the first 12 months after receiving them, we will replace them with the same frame, lenses, and prescription.

No questions, no co-payment.


Happy Customer Guarantee

If you are struggling to adapt to your new lenses– we’ll give you up to 60 days to come back and we will replace, change or refund your glasses to ensure you are a happy chappy.


Why We Don’t Sell Branded Frames

If we were to stock some of the costly branded frames on the market, we would not be able to:

Save you 30% since we would need to pay third-party distributors and brand-license fees.

Give you an unlimited choice and a brand new frame on every visit.

Ensure consistency in the quality and variety we provide.


Quality, Quality, Quality


We’ve exclusively partnered with the single leading, global suppliers in everything we do.

That’s including our frame, lenses and contact lenses suppliers as well as the eye testing equipment.

You can rest assured you’re getting the best product and service, at an affordable price – each time, every time.


Why We Don’t Do Promotions Like Buy 1 Get One Free

While everyone enjoys something for free, we know that nothing is ever truly for free and that you are probably paying through either inflated prices or poorer quality.

At Optique, we value honest, simple, straight-forward business, where you always get the best quality at the correct price.

Everyone, any time, all year round.

Great Coffee From Costa

Talking about partnering with the best – we have started rolling out Costa Coffee kiosks in our practices. Costa Coffee is the second-largest coffee chain globally after Starbucks.

Costa has over 4,000 retail outlets in 30+ countries with highly trained baristas, coffee vending operations, and serving coffee from Costa’s state-of-the-art roasters.

Available @ Paarl & Cape Town

…more coming soon

Our Newest Branches, as requested by you.



Opened 1 May 2021

Shop 30, Grey Owl Village, Brakfontein Road, Midstream, Centurion



Opened 1 May 2021

Shop 40A
Louis Avenue



Opened 1 May 2021

Florida Junction Shopping Centre, 166 Christiaan de Wet Road, Florida.


[Western Cape]

Opened 1 Sept 2021

Ipic Soneike Centre, ℅ Amandel Str & Bottelary Rd

Some extra things to do on our site…

Buy Contact Lenses

Buy Colour Blind Glasses

View Our In-Store Collection


Book An Appointment

contact us

We’re Changing The World.

Interested In Joining Our Team?

We’re always looking for A-Team players to join us on our journey in changing our industry, and the world for the better. Please send us an email to [email protected] and tell us more about yourself.

WhatsApp /Call / SMS

+27 (0) 79 446 0763